One of the Africa’s leading providers of mobile banking and payment services, eTranzact International Plc, has launched a promotion in collaboration with its mobile banking partners, FCMB, Skye Bank, Jaiz Bank and others to reward its loyal customers and to encourage more people to adopt mobile banking.
According to a statement issued by the organisation, the reward promo tagged: ‘Cow, Turkey, Everything Goes Mobile Promo’ will see thousands of customers of eTranzact-powered mobile banking applications win millions of items including live cows, turkeys, chickens, Cable TV Starter Packs, movie tickets, hampers and bags of rice.
To win, the company stated that all that is required for new users is to download the mobile banking application of the partner banks and activate the mobile banking application by signing up and changing pin. To qualify to win any of these prizes, a user must conduct at least one of these transactions: Airtime Topup, Funds transfer and Bill Payments.
"Leaders in any of these transactions will be selected weekly through a well-conducted and transparent process. There will also be a grand prize winner to emerge at the end of the promo. The first 100 winners of different items have already emerged in Week 1 of the promotion," the statement said.
The statement quoted the Group Chief Executive Officer of eTranzact International Plc, Mr. Valentine Obi saying, “Mobile banking has changed not just the process of banking, but the very idea of what a bank is and can be. Before we introduced the first mobile banking application in partnership with our banking partners in 2003, a bank was limited to a physical place, an edifice that created some form of security of money within.
“Today, with mobile banking and other evolutions in technology, the idea of a digital bank has come to the fore, and every time we introduce a new feature, improve the user experience or take an otherwise offline feature of banking online through an eTranzact powered mobile banking application, we are helping the banks form new and maintain existing relationships with customers.”
Also speaking at event, Group Head, Business development, Mr. Adeyemi Adeyemo said: “Our choice of prizes reflects our belief that rewards have to be relevant as we believe that the items we offer will significantly benefit our users this yuletide season. This reward programme is aimed at increasing awareness about mobile banking in Nigeria while rewarding and encouraging those who have already adopted mobile banking.”
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