MTN Nigeria yesterday commenced the pilot of its digital television broadcasting service in Jos, Plateau State.
The TV service, which goes live today (Thursday), is sequel to the issuance of a digital broadcast licence to MTN for N34bn, by the Nigerian Broadcasting Corporation in 2015.
MTN Nigeria Executive, Lynda Saint-Nwafor, said Nigerians could now watch TV programmes on their smartphones and other devices via Over-the-Top platforms like WhatsApp, BlackBerry Messenger, Facebook and Twitter, amongst others.
According to the CEO, MTN Nigeria, Ferdi Moolman, "subscribers will have the freedom to watch their favourite programmes when they choose the MTN Video-on-Demand service, rather than having to watch at a specific broadcast time"
Moolman added that MTN was committed to providing Nigerians with innovative digital platforms, which will enhance the way we live, work and play.He said, “Once we commence full commercial activities, the TV service will deliver an exciting bouquet of rich local and international content to Nigerians.